Share the #bikelove, Santa Cruz! It's summer, and it’s time to ride. Santa Cruz Bike Month is happening July 1st – 31st this year. We encourage solo rides for new and seasoned riders alike as well as rides with your family or SIP buddies. While we adjust to the new norms that COVID-19 has brought, let’s keep calm and ride this out together!


Join the Bike Month Santa Cruz Challenge on Love to Ride and log at least one ride. It's that easy.


It's simple. Just log at least one ride during the month of July to win a $100 gift card to a local bike shop of your choice. Winners are announced every Friday.

A win for you, our community, and the planet.

Let's get moving.

© 2018 Ecology Action. All Rights Reserved      Terms of Service      Privacy Policy

877 Cedar Street, Suite 240    Santa Cruz, CA 95060     Tel: (831) 426-5925


Why is Ecology Action doing BIKE MONTH? 

One of the top sources of greenhouse gas emissions (GHG) in the United States is from the burning of fossil fuels for transportation—here in Santa Cruz County it is almost 60% of overall emissions. Switching to a bike for your commute or trip to the store not only reduces air, water and noise pollution in our towns and cities but can make our community healthier and happier. Bike Month is our way of encouraging our local community to ditch their cars for bikes during July and beyond. 


What is BIKE MONTH? 

National Bike Month is a celebration of bicycling usually held every May. In response to the unfolding COVID-19, Ecology Action is hosting this July. It is a chance to showcase the many benefits of bicycling and to encourage more folks to giving bicycling for every day trips a try. The main way to participate this year is by joining the BIKE MONTH CHALLENGE through Love To Ride and setting riding goals for yourself, club, and/or workplace. You can share riding adventures and stories from the community all month long. Check it all out at 



 Our goal is to engage with as many Santa Cruz County residents to ditch their cars and pedal on two wheels during the entire month of JulyThis year, get out with your family, a commute if you aren’t working from home, a trip to the grocery store, or a ride in the neighborhood to clear your head and get fresh air. Let’s just ride. To show some love to our community and local bike shops, every Friday in July we are giving away $100 gift cards to five lucky winners, for five weeks!  

The BIKE MONTH CHALLENGE starts on July 1, 2020 through July 31, 2020. 


How do I win a $100 gift card to a local bike shop? 

In order to be eligible for the individual $100 gift card prize draw, entrants must: 

  • Be 18+ years old by July 1, 2020 

  • Be a Santa Cruz County resident 

  • Not be a member of Ecology Action staff 

  • Have registered on the Love to Ride Platform: 

  • LOG at least one ride on Love to Ride in a given week to be entered to win a $100 gift card. 


Do I have to use a third-party app (Strava, Ride Report, etc.) to log my rides? 

No, you can log rides manually, though third party apps can make it easy to track your rides throughout the month 


Do I have to pay to play? 

No purchase is necessary. 


What is LOVE TO RIDE? 

Love to Ride is a third-party online platform ride tracking and social tool that helps to get more people riding. Local Santa Cruz residents must register at 


Are college students eligible? 

Yes, college students that attend UCSC or Cabrillo College and are Santa Cruz County residents are eligible to win the weekly $100 gift cards through the BIKE MONTH CHALLENGE. 


When will the winners be announced? 

The winner of the weekly $100 bike shop gift cards will be announced every Friday via email and on the Local Prizes page on Love to Ride. The promoter’s decision is final and no correspondence will be entered into. The winner’s names will be announced publicly through the organization’s communications channels. No personal contact information (email, phone, or address) for the winner will be disclosed. 


Do the number of rides or miles that I accumulate in LOVE TO RIDE increase my chances of winning? 

No, the points that accumulate in the Love To Ride dashboard do not factor into how the winner is awarded. See eligibility and entry process above. 


Are there any other prizes? 

No, but there will be 25 winners selected over the course of the month. Each winner will be able to choose a local bike shop in Santa Cruz County of their choosing.  


I would love to help promote the BIKE MONTH CHALLENGE to my co-workers and community network. What #hashtag and site should I use? 

Please use #bikemonthchallenge and #bikelovesc for all social messaging and tag Ecology Action using @ecologyaction on Facebook and @ecology_action on Instagram. 

BIKE MONTH details at 



I’m new to biking and don’t feel comfortable biking on busy streets, what resources are available to me to safely and confidently ride? 

League of American Bicyclists Bike Safety Videos 

City of Santa Cruz Bike Resources 

Santa Cruz County Bike Resources 

Santa Cruz County Bike Map  

Santa Cruz County – Local Cities Bike Map 

Five Neighborhood Bike Paths in Santa Cruz County  

Local Bike Shops Open During Shelter in Place 

Could an ebike help me ride more? 

Ways to Avoid Bike Theft 

How to Grocery Shop By Bike 



Ecology Action, Love to Ride, and its project partners are not liable in any way for any damages, expenses, misinformation, liability or injury arising out of or in any way connected with any prizes offered. We cannot accept any responsibility for any damage, loss or injury suffered as a result of accepting or experiencing any prize. 

 Ecology Action and Love to Ride are not responsible for any element of any donated, gifted or funded holidays that are awarded as a prize, including bookings, travel, insurance, or any personal loss or injury or any losses or injuries resulting from activity undertaken at any time traveling to or from or during the excursion. 


Race Through Time 2020: w/ The MAH

Race Through Time will launch July 1st and will include city and trail locations. People will have until the 29th of July to complete as many locations as they can. Top 5 people/teams with the most points will win prizes from various bike shops!

GPS MAH Exhibition Bike Rides: July 8th, 15th, & 22nd 

These Exhibition Expeditions follow the stories, ideas, and artworks from past MAH exhibition's out into the world using a mapping and navigation app called RideWithGPS. Objects,
Artworks, and stories are tagged and linked with information in the app - making it a gallery tour and a bike ride at the same time!

July 8th - Trailblazers: The Creative Story Behind Mountain Biking in Santa Cruz

July 15th: Guided by Ghosts. Tessa Hulls exhibit where she unpacks her Chinese ancestry and the stories behind Santa Cruz County’s vanished Chinatowns.

July 22nd: California’s Wild Edge: Prints by Tom Killion in this exhibit, explore California’s coastal edge through prints by woodcut artist Tom Killion alongside poems selected by Pulitzer Prize-winning poet, Gary Snyder.

Urban Bicycling Workshop #1: July 8th @ 11:00 AM

Join Ecology Action for a workshop to learn the ins and outs of bike safety, rules of road, and infrastructure. We'll also cover gear selection, locking your bike and theft prevention, riding at night, and route planning. This workshop for perfect for people starting to explore riding during SIP and a refresher for regular cyclists. Register today!

Urban Bicycling Workshop #2: July 15th @ 11:00 AM

Join Ecology Action for a workshop to learn the ins and outs of bike safety, rules of road, and infrastructure. We'll also cover gear selection, locking your bike and theft prevention, riding at night, and route planning. This workshop for perfect for people starting to explore riding during SIP and a refresher for regular cyclists. Register today!

Motherload Virtual Film Screening + Livestream Panel Q&A: July 29

Join us for a free community virtual screening in celebration of Ecology Action’s Bike Month, followed by a live panel discussion and Q&A with MOTHERLOAD director Liz Canning and local (cargo) bike luminaries. To view the film and attend the panel, please register here. Two days prior to the panel, we will send you a link with a code to view MOTHERLOAD. MOTHERLOAD is an award-winning crowdsourced documentary about a new mother’s quest to understand the increasing isolation and disconnection of the digital age, its planetary impact, and how cargo bikes could be an antidote.

Register for film screening and panel Q&A here

Watch the Motherload trailer here

Share Your Input on Walking & Biking in Santa Cruz County

The County of Santa Cruz is creating an Active Transportation Plan to guide future improvements for walking and biking in the unincorporated county, including Davenport, Live Oak, Aptos, and Rio Del Mar. Tell us about hazards, crashes, near misses, or safe places that you've experienced while walking or bicycling in an unincorporated Santa Cruz County. You can also share ideas for new projects that you'd like to see. Share your input and learn more. 

July 1

July 8

July 8

July 15

All month long

Check out these bike resources with instructional videos, local maps, list of local bike shops, how to grocery shop by bike, and more! Let's get you riding!

New to riding?




No purchase necessary. Must be 18+ years old by June 2020 and a Santa Cruz County resident to be eligible.

Thank you to our 2020 Sponsors!

This event wouldn't be possible without you.

Bike Month Santa Cruz, CA, Bike Month Challenge  2019 Sponsors

"I ride to get from A to B for free!"

"I ride because it makes me smile."

UCSC Student


"I ride to be a good role model for my kids (and because its fun)!" 

Former Santa Cruz Mayor | Attorney, Brereton Law Office  

"I ride because it’s the happiest way home."

City of Santa Cruz Transportation Planner 

"I ride because it’s good for me and the planet."

New Leaf Community Markets

"I ride because it feels like vacation any time I'm on a bike!"

"I ride for the sense of freedom, community, and complete joy."

"I ride because it is easy, safe and convenient."

"I ride to get there happier!"

"I ride because Ryan Gosling's hot, but the planet is hotter."

"I ride to enjoy the outdoors and reduce emissions!" 

"I ride because of space, time, silence, joy, sweat, health."


Ecology Action

MAH and JUMP Ambassador

Community Foundation

Ecology Action

City of Santa Cruz Climate Action

Bike Santa Cruz County

Edward Jones

Register, Ride, and Win!

We have a few other events during July to keep you riding. #bikelovesc

 We're putting $2,500 back into our local bike shops

by giving away $100 gift cards to five lucky winners every Friday in July!

We are heartbroken and angered by the treatment of Black, Indigenous, and People of Color in America and around the globe. Ecology Action stands against racism, discrimination, and violence. We are dedicated to creating a safe and equitable organization that supports building a more inclusive and just society. We stand committed to supporting a thriving community and planet, and we know that we can only truly be successful in this goal if we work to achieve both racial and environmental justice. No one should have to live in fear of prejudice and brutality. We are ready to serve, humbled by the enormity of the challenge, and inspired by those who have sacrificed so much before us.


July 29